A good layout keeps users on the knowledge base because it makes important information easily accessible and intuitive to find. A bad layout frustrates users and they will then quickly leave the site because they can’t find what they are looking for. There’s a strong relationship between the layout and the engagement of users with the knowledge base.
A visitor’s first impression of your knowledge base matters, particularly when it comes to layout and design. It’s said that 94% of first-impressions are design driven. Not only that, but it takes less than half a second for a visitor to form an opinion of your site. Another study showed that nearly half of all web visitors will decide if your knowledge base is worthy of their time based on simple design alone. Colors and graphics certainly contribute to a site’s design, but it’s the layout that serves the most importance when it comes to user experience and conversions.
The layout of PHPKB knowledge base software is essentially giving visitors what they came for. The contents in knowledge base are displayed in such a way which makes them easily accessible. They had a problem and your knowledge base have solved it, which represents the best-case scenario.
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